About the Course

Creating solutions that address important environmental and social issues can feel like navigating without a map.  You know where you want to get to but are not sure which steps you should take to get there - in the end you just waste time trying to figure it out by trial and error.  It can be confusing and frustrating. 

This course is designed for Impact-preneurs and it is designed to teach you a step by step process to help you come up with an idea to change the world, validate it and get it ready to launch.  It's a bit like having a map to help you find the hidden treasure.

In fact we have taught this process to hundreds of entrepreneurs and change-makers through various incubator and accelerator programs and with this course you will get a step by step plan to turn your idea into an impact business.

This course is currently being produced and you can save 80% off the RRP by pre-ordering now.   Full course coming in the first half of 2023.

The course has seven key learning objectives.  You’ll learn:

  • How to define your purpose by create a vision or mission statement (lessons available now)
  • Define your market segment (lessons available now)
  • Identify and understand your customer (lessons available now)
  • How to come up with great business and product ideas (coming soon)
  • How to test and validate those ideas before launch (coming soon)
  • How to design a sustainable business model (lessons available now)
  • And develop the basic marketing material you need for launch. (coming soon)


Save 80% off the RRP by pre-ordering now.   Full course coming soon.

Meet Your Instructor

Course curriculum

    1. Message from instructor

      FREE PREVIEW
    2. Before you go...

    3. Next steps

    1. Introduction to creating your mission statement

      FREE PREVIEW
    2. Your Mission Statement - Define your Customer and Outcome

    3. Start with Why

    4. The Golden Circle and Examples of Why Statements

    5. Activity - Develop your Mission Statement

    6. Create Your Mission Statement Worksheet

      FREE PREVIEW
    1. Introduction to Ecosystems Mapping

    2. Ecosystems Mapping Example

    3. How to create your own Ecosystems Map

    4. Example Ecosystem Maps in Miro

    1. How to identify and prioritise your customer segments

    2. Clay Christensen: The Jobs to be Done Theory

    3. Jobs to be Done discussion

    4. Introduction to the Value Proposition Canvas

      FREE PREVIEW
    5. Value Proposition Design Worksheet

    6. Introduction to Customer Discovery

    7. The customer discovery process

    8. How to conduct a customer discovery interview

    9. Customer Discovery Question Library

    10. How to capture and organise customer insights

    11. How to create a problem statement (coming soon)

    12. Problem Statement Worksheet

    1. How to come up with great business ideas (coming soon)

    2. TAM, SAM, SOM (coming soon)

    3. Introduction to the Lean Canvas (coming soon)

    1. How to test your ideas (coming soon)

    2. How to create a lo-fi MVP (coming soon)

    3. Learn how to design experiments to test your idea (coming soon)

    4. How to conduct a lo-li MVP test interview (coming soon)

    5. How to organise and capture customer feedback (coming soon)

About this course

  • $99.00
  • 49 lessons
  • 1.5 hours of video content

Pre-order and save

Pre-order today and save 80% off the RRP.

Getting started is as easy as 1, 2 , 3 ...

  • Sign-up

    Sign up to get access to the knowledge you need.

  • Learn

    Get the skills and confidence that you need to design, create, and launch your own impact business.

  • Launch

    Put it all into practice and launch your product and grow your business with the confidence to take-off.

Who is this course for?

  • Impact-preneurs - change-makers, disruptors, and innovators who want to move the dial and really make change happen.
  • Anyone who wants to create a new business or product that solves a challenging environmental and social problem.
  • Leaders of purpose driven organisations who want to scale their impact and outcomes
  • Sustainability professionals who are trying to create innovative solutions to challenging sustainability issues.

Leading Brands Trust our Approach

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Get notified when the course is available

If you would rather wait until the full course is available then leave your email address below and we will notify you when it's ready to launch!

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